In fact, IBISWorld reports that its annual revenue sits at billion a year in the United States, with annual growth just shy of 5 percent between 20.
In a 2015 survey, Pew Research Center found that 15 percent of Americans had tried online dating.
Last year, e Harmony launched a jobs site called Elevated Careers.
Similarly, female-friendly dating app Bumble announced plans to launch Bumble Bizz, a separate section of the app where women can make professional connections (like the Bumble dating app, the woman must reach out first). On the surface, these brand extensions might seem to violate the rules around mixing business and pleasure.
As Valentine’s Day approaches and Americans search for love, online dating could spark some intriguing business and money stories.
Here’s a look at three online dating trends to consider.
Started in 2005, Brazil Cupid is part of the well-established Cupid Media network that operates over 30 reputable niche dating sites.